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Effective Link Building Strategies For Enthusiastic Entrepreneurs

December 7, 2014

Link building is one of the best ways for entrepreneurs to build a vibrant online business by frequently appearing at the top of search engine results. It is an SEO strategy recognized and treasured by everyone with a stake in internet business. But recently, there have been rumors of its failures and shortcomings which had made a lot of people back-off or lose faith. If you’re one of them, you might be a little too hasty in your decision. Truth is, link building does work; it just depends on the strategy you’re using.

Be natural
Basically there are two types of links namely ‘dofollow’ and ‘nofollow’. The difference between the two is that, while “do follow” links will benefit your ranking, ‘nofollow’ links won’t. Many website owners make the mistake of only going for ‘dofollow’ links, which makes their overall link building system look staged and unnatural. This makes search engines like google suspect your site and give you low ranking. So, make sure you write guest posts for websites with both types of linking policy to make the back linking look more natural. 

Social media is your friend
For many website owners writing quality content still remains the best way to get high search engine rankings. But you can get even more exposure and quality back links by writing a top-notch article and posting it on social media platforms. You can get even more benefits from your backlinks by directing readers to a page that asks them to perform a task. Also, don’t forget to include offers in the text of your post. 

Guest posts on high-quality sites work best
While it is not advisable to do guests post just for the purpose of earning links, you can still promote your brand and website through this method. Just make sure the guest post in educative, engaging and is ending up on a high-quality niche site. Make sure the site has well-known bloggers, is relevant to your industry or niche market and popular. 

Publish interviews of mini-celebrities
There are celebrities in every industry that will always command the attention of others. You can promote your site by setting up an interview with these mini-celebrities and publishing it on your website. You may not necessarily interview them physically, an email with simple questions will do. Once they reply you with the answers just post it as an article, share it on social media, forums and other platforms. You should also send them a link to the article by email and request that they link back. 

Building relationships can build links
Building honest relationships with your readers and other blog and content creators can help you build quality back links. Reach out to other bloggers and share links to helpful and quality content on your own posts, on a regular basis. This will make the readers happy and trust you enough to always share anything you have forwarded to them. 

Help other writers in need and don’t be shy to ask for help. Participate in online forums and regularly check for broken links. Be active on social media and create engaging discussions that will spark healthy conversation.

Link Building- A Guide

November 18, 2014

Life is all about building the right links and branching out into newer and better things. Link management helps sites connect with one another based on the pages that are linked to it. If you have excellent link management skills, your pages could feature high on search engine results and this is something that a lot of professional sites try to work on.

Getting the relevant links to your pages could help grow your business exponentially and it is a sort of art that requires some hands-on effort as well as skills. There are many sites that will be able to provide tools through which you can build yours. Getting the right business consulting is important if you are to reach out.

Good steps to follow while link building

There are few steps that can be followed if you are to get your site up and running in the search engine results page and a few tips that need to be followed include:

1. Assess your backlink profile currently and making sure that it is airtight without any or less weaknesses. By doing so, you can maximize the strength of your site.

2. Try to get an idea of bad “links” so that you can identify patterns to get rid of them.

3. Analyze and identify the areas that your competitors are working on and see if they fit the bill for the products that you are wishing to sell or service in the first place.

4. Form a good schedule to ensure that everything is in place at all times.

It is important that companies take some time out before going and delving into the link management business because it is an environment that is constantly changing and requires attention very often.

Prioritize and compare
One of the most important things about handling any business is the way people factor in their priorities and benefits.
It is important that individuals get the right sort of connections and keeping tabs on competitors’ links quality is a good way to get started. Making sure that you have your most effective or best working links high up the order and prioritizing from there is a very important aspect of management consulting.

Important tools
There are many tools that are available on the internet for businesses who are looking to get some good link connections. Managing them the right way is something that can be done by having the right sort of tools to help you out with the process. A few of the best tools that are available in the business include:

1. Open Site Explorer provides some very accurate data.
2. Majestic SEO gives data that is a little deeper than OSE but it is unfiltered in comparison.
3. Official Google Toolbar is another tool but is not updated on a frequent basis.

Getting the right targets
Hitting the right targets is of utmost importance while getting the right link management tools. These include the right pages, phrases, assessment of assets, unused assets as well as data managements. Getting the right balance will ensure that your pages rank high and getting the right business consulting is a great way to start off.

The Benefits of In Content Links Compared To Sitewide links

November 3, 2014

The Search Engine Optimization (SEO) presents great opportunities to many websites in that you will easily get noticed or the products that you sell will get a ready market through easy means in the internet searches. It is therefore important to familiarize yourself with the best links and knowing which works better and how they are highly regarded. In content links are termed as the best when it comes to their uniqueness. We take this opportunity to compare in Content links vs Sitewide links to help you know the one that is highly valuable and one that you can always choose at all times.

Benefits of in content links

In content links are known to have a lot of benefits when compared to Site wide links. The following are the benefits of in content links;

• They offer you the ability to acquire contextual links so that you can easily operate normally in the HTML and enable your website to work perfectly.

• They offer what is known as purchased phrase or keyword that exists mostly in the middle of a pre-existing article in another website that has been ranked and indexed by the search engines.

• Through the use of in text links, you will be able to enjoy benefits since it is impossible for people or algorithm to know if it is a paid link.

• Keywords in an article are relevant, and it is cheap since you can manage to get in content links appearing on lower PR phrase inside a website.

• They are highly valued since they offer you decent clicks through the rates.

Sitewide links are present in every page of your site and they appear on the footer or the sidebar but they can appear anywhere. They have disadvantage since they may have no follow tags and this means that the search engine may not offer credit to links while determining search results.

Steps to be followed

The following steps are important for the in content links:

1. Start by contacting the relevant sites then scan their pages as you look for keyword phrase then you will make a permanent link to your site.

2. Make good use of a contextual service.

3. Buy the most important postings to make them permanent.

4. Buy the Presell pages; they are also known as content pages.

5. Conduct some regular press releases.

6. Submit the best articles to the high authority sites.

7. Let your website stand out alone with newsworthy information.

Products from the website can be highly used in the entire process and this greatly helps in their popularity and you will definitely make greater impacts. A look at In content links vs. Sitewide links indicates that in context links are the most beneficial and the most important ones when it comes to moving higher and marketing your site. They are very reliable, flexible and so important in moving your business to better heights. You can always make good use of In content links to achieve the best results and a positive outcome that helps you to develop your full potential.

7 Ways To Link Build

September 3, 2014

Various link building strategies can be implemented. To name a few, I listed down some common strategies that are use by the best SEO company services. And before implementing your link building strategy make sure to analyze your competition. This could help you decide how to go about it.

Although visibility of a portal is important, organic search engine optimization demands better links for recognition of a site. Even though a site is popular among the visitors or is having high quality content, without proper links for the portal, the search engines will probably not recognize this as an important site. Without search engines giving up results, when people do their search, a site may not come into notice of the visitors. So, along with good quality content, link building holds much importance in the present day scenario. For this reason, many webmasters are endeavoring to get the best link building services for the SERP rankings

Quality content – Most webmasters should understand that quality 
Content is always going to help in their ventures. Content, which is understood by people, is well written and can cater to a larger audience, will always be the topmost draw for good links. When other sites create links to the portal, it is surely going to be impressive for the search engines. So, for a long lasting organic link building services, the quality of the content should always be unmatched. 

Manual link submissions – These days, newer rules set out by search engines, do not allow automated submission of links. Even though many sites were resorting to such tactics, in the present day scenario, most of these portals have been shortlisted by the search engines. Creating links to one’s site, through automated system is a thing of the past now and webmasters shouldn’t allow this to happen to their portals. 

Link building to relevant contents – Linking to sites with contents relevant to the concerned site is the basic technique acceptable. In this way, there will be genuine links for the readers and the search engine crawlers will also identify this. In the long run, page rankings will be obviously high. To recognize the top sites, Page Rank should be used and accordingly the link building services in should be carried out. 

Rules new to be followed – Newer algorithms have been devised by the search engines like Google, which associate much importance to Page Rank graphs. According to these algorithms, the websites should have unique links, without using any irrelevant link building techniques. Most of the Google updates have come up with topics related to the link building methods, so that these become good guides for search engines to identify organically designed links. 

Changing scenario, links necessary – With all the changing methods of link building and stricter guidelines, link building services are still the preferred method of improving the page rankings. Some webmasters might assume that they can do well without resorting to linking their sites, amidst all the confusing scenarios. But, this is a big misconception and can be highly detrimental for any site.

Buy ads space.
In link building a combination of method is used to improve Search Engine position. This should be done regularly. There’s no sure way or a guaranteed combination of method and span of time to get your website ranked in Search Engines, its how you implement your strategies that will spell out your success.

Future Proof Link Building

August 22, 2014

As you may already know, the business world is aware of the many changes in Internet marketing, since it usually is a strong part in any strategy. Recently there have been many penalties in the Search Engine Optimization world, as an example of this the latest Penguin update has shown that future proof link building is possible since the algorithm has changed the Search Engine Results Page results considerably. What does this mean? That businesses need to rethink how they have been doing things and most importantly, to prepare for the future. Before going further, it is important to remember why this important subject is being discussed. First of all, seo services create a remarkably high return on investment ratio. Link building in particular is key in the discipline and for this reason the web is filled with less than stellar content and links. You should know that in order to thrive you must cut through this clutter and by doing that, you will rise to the top in no time. I will share some important modern topics in link building next.

Link Building Has Changed Forever, Here’s why:
Long gone are the days when automated software was responsible for all the advances in ranking a particular webpage. Today with the advancements in information technology and science like business text messaging alerts, some of the shadiest tactics of the past have been brought to light and the rankings they deserve have been set into place, usually at the very bottom. In the middle of so much information, there are just a few golden nuggets but once again, simplicity wins. The last sentence is key to understand why content strategy is on the rise. There are many ways to improve link building and the field gets more interesting each day but nothing beats providing value. How can this be done? In the information age, through quality information; this sentence comprises what great content is about and it’s key to understand this pointer. The future lies in this discipline. You should know by now that content is not only represented in the form of text, but also in the following ways:

– Videos and animated material
– Music, sound, podcasts
– Graphics, infographics

Why is it Important to Earn Links Rather than Building Links, or Link Building?
The tactic used to be straightforward since it was a matter of submitting a blog or site to web directories of automated nature, the following step (and day to day activity) used to be mailing website owners asking for a link exchange or some sort of trading. The next step was taking part in the link buying and selling industry and finally, as a last step, industrial article marketing or press releases with keyword-rich content was preferred. What has changed then? The fact that these practices don’t add much value to the user, therefore they don’t add much value to the internet. Let’s examine why, each part has too many automatic ways of doing things and the final result is simple repetition or in a best case scenario, a variation of a single subject.

What are the solutions? The most powerful solutions for future proof link building will be provided next:

– Guest Blogging
– Infographics
– The greatest content
– Content syndication
– One or more campaigns for reaching bloggers
– Active and uninterrupted social media presence

Content Marketing of the Future in Detail
Since the goal is to provide an edge for the future in regard to link building, it is necessary to explain the content marketing of the future. This requires an explanation of its scientific foundations since it is not only about writing articles. 4 parts are of the essence:

– Planning
– Production
– Publishing
– Performance Analysis

After the aforementioned elements have been taken into account then a goal should be set. For a specific goal developing an sms alert program service will ensure timely delivery. Why is this important besides a self-help focus? Because it will be the most important element to consider key metrics and evaluating projects, a deliverable and other items. What is the target market? This is another important question since most of the present and future content should and will be tailored to perfectly suit an audience. This knowledge is powerful and a new question arises, what is the budget for this endeavor? This question should be thought out in advance and although some results cannot be planned, financial resources should be planned in advance, and in accord to the situation.

Each link has a great role in the final result, which is cumulative. Most business endeavors are simply great processes repeated again and again, they are also adaptable and fun; because of this a few tips will make this intellectual process more reachable and actionable.

– Examining previous contents and their visible results such as likes, comments, shares, etc. is the greatest way to repurpose content.

– Quality in marketing material is of the essence, why is this so? Because videos, websites, ebooks, designs and other digital assets are the equivalent of the physical items of any business.

– Finding out what the competition is doing is of the essence. This can be done legitimately, as an example of this, finding out where each link comes from can be achieved.

– Content curation is a relatively new element which is getting more sophisticated each day and should be included in every strategy. This will allow content creation to flourish.

– Sometimes it is easy to forget how important it is to make some elements visible at all times. As an example of this, email, phone, mailing address and other identification should be prominent in the overall design.

– Keyword rich content is always of the essence, and the essentials always apply, only particular techniques evolve and change.

There are some more good news for link builders and to create future proof link building in the form of computer science and artificial intelligence advances. Quality links are being awarded because of improvements in language recognition from the top seo services. The more data is collected, then companies can make sense of each link and how it connects to everything else. As final words, link building is a critical aspect of SEO and because of this, the field should advance with the recommendations written in this document. The focus should always be about marketing great services and products and this can be achieved by building a loyal audience. Link builders are some of the most important players in this exciting game.

HOW TO USE BUZZFEED FOR LINK BUILDING

July 10, 2014

BuzzFeed is a social news and entertainment company that has a global audience of more than 150 million people. It provide shareable breaking news instantly as they occur all over the world. The reports are original and most of the time it breaks exclusive news that you can only find here. There is also great entertainment. 

Link building is the process of getting external pages to link to a page on your website. This is normally used for search engine operation (SEO). Search engines operation enables one to search for information by using keywords.
 
Benefits of link building
Link building enables you to get viewers for your articles or video or anything you have posted online. It is not enough to just upload something on the internet. It has to be strategically placed for maximum viewership.

Creating your link on BuzzFeed gives you the platform to reach a multitude of people. You want to ensure that your content goes viral and is accessed by many people. If it is a business website then you are targeting a great deal of customers for your product or service.

It is a good marketing tool in this era of globalization.

How to build your link
Build content that is like BuzzFeed in quality. This gives someone a reason to go to your link. If people follow your link the first time and find that the information is not up to the standards like that on BuzzFeed they may never follow your link again. Remember you are targeting people who are used to a certain quality of content. And you also want to maintain their readership and viewership. For marketers, publishing small upstarts to be published in editorials is advisable. The upstart should include the direct link to your product.

Guest postings. Most stories require that you leave a comment after your readership or viewership. As a guest you can post a favorable high quality comment, even a controversial comment and create your link through it. Just make sure you do not jam the comment with the link as it annoys most people.

Have a catchy phrase to create bait. The more catchy and attractive it is the more viewers you will get. Use an internet marketing company and emotional appeal as most people will reason basing on how they are feeling towards the topic.
 
 
Tips for building links
Learn how to creatively repackage your content so that it appears fresh. Most of the content will tend to have been seen by your viewer somewhere else. Try to make it sound newer by adding fresh elements and keeping it current.

Have some regularity in your postings so the audiences know when to expect something.

Post content that will be liked by your readers.

Clarity. You do not want your reader wondering what is it you meant to say. Use short sentences that are clearly understood.
Engage human interest. People only want to read what relates to them.
 
Creating a link for the first time and having people look at your link may not be the big problem. You have to learn how to sustain the viewership by establishing relations with your audience.

How To Use Link Bait for Link Building

June 12, 2014

There are many who consider link baiting as a black hat technique and this is the reason why people generally do not opt for it. But, considering it as an illegitimate way to get links is a misconception only. Actually, link baiting is an effective way to build links, but you should use link bait for link building with a twist. In this technique, you need not hunt out for links, but try bringing the links to you with the help of unique content. So, if you wonder how to use link bait for link building then read on.

How Does Link Baiting Work?
Link Baiting is like fishing. When you publish a new page on the topic and set it free on the web, others pick it up as a fresh and interesting content as the result of which they begin to link to it. Here the article acts as a bait and the link to it is the catch. If the page has informative and engaging content, it can capture several links without your putting efforts on it. For instance, if you make a detailed research or write on the topic you are well aware of, you can get more links than you think.

Super Informative, Unique and Engaging Content:
Link Building is a natural process of driving traffic naturally to your site with the help of popular and unique content. The only magic wand is engaging content. If you have a published a super informative article that people are searching for, visitors will link to the content. If you have written a unique content that people do not know you have already done a great job.

Humor Hook Works:
There are plenty of ways to link baiting apart from the engaging content. The other successful method to link bait is to try new hook. You need to be at the top of the list for the updates. Try humor hook where you can write satires, parodies, jokes and images. This hook is very helpful and can be easily updated. The resource hook provides the content that keeps the visitors engaged for long and drive in constant visitors.

Attack hooks helps a lot. It is a step further and can be launched with a personal attack on the people. It takes the debunking of theories a step further. Contrary to the popular belief, it does bring any harm. But act as a great hook to catch a large number of visitors to your site.

Link Baiting Produces High Level Links:
The reason why people prefer link bait for link building is simple enough. It produces a high level link that are not reciprocal. Social media platforms are some of the greatest way to generate traffic. If you continue writing on the same topic, or run several blogs on a similar niche, you will gain the fame of being an authority and your site will be an authority site. Once this happens, you will continue to get better ranks on all the popular search engines.