Before the rise of the Internet age, people who wanted cosmetic treatments relied on the recommendations of their GPs. Nowadays, of course, Google has become the number one port of call. While this is the most convenient way to find a cosmetic beauty clinic, it’s not always the best.
The problem with the web is that even the flashiest beauty clinic website does not indicate the level of expertise and experience that the cosmetic professionals behind it have. You have to look beyond the web design and copy to know more about the practitioner you’re planning to see.
As you might expect, research is a must. But when doing Internet research, you have to be cautious about information you take as fact. For example, community-based forums can be helpful, but sometimes, they can be biased for or against a certain practitioner. Hence, you should stick to third-party and reputable consumer websites if you want to find objective and credible comments or reviews about your prospective clinic. And remember that while other people’s accounts can help you make a good decision, you should never base that decision entirely on them.
So if aimlessly wandering around the web isn’t such a good idea, what is a better way of finding a cosmetic beauty clinic? If you check around, you will easily find several online cosmetic surgery directories that all promise to match you with the most suitable clinic for your needs. That sounds great, but the problem with these directories is that most of them don’t really screen the practitioners and clinics they list, especially in terms of regulatory compliance. Thus, don’t take a directory’s recommendations seriously unless you’re sure that their listed practitioners all have verified qualifications, from the local to the national levels.
If you intend to get a facelift, tummy tuck, breast augmentation or any surgical procedure, the name of your practitioner should have “FRCS(Plast)” at the end, which means they are qualified to perform plastic surgery. Ideally, they should also be on the General Medical Council (GMC) specialist register. Also check the British Association of Aesthetic Plastic Surgeons’ website to look for a surgeon who specializes in the particular procedure you want. In England, private cosmetic beauty clinics are registered and routinely inspected by the Care Quality Commission, so dig into the CQC website to see whether your prospective clinic is certified and what their inspection reports look like.
On the other hand, if you’re aiming for a non-surgical procedure, like dermal fillers, laser treatments, etc. the variety of options you have is much bigger. Keep in mind that even these procedures may require certain professionals to perform them, such as nurses, aestheticians, etc. In the end, you want a clinic that has the right professionals for the treatment you need.